Apple is going to launch the new Cards application for iPhone 4S.Using the application, you will be able to take pictures, choose a design that you want, and then enter an address for it to be sent to.Each card is just $2.99 when sent within the U.S. and $4.99 when sent to or from anywhere else .You can take photos from within the application too, for use with your cards.
The Cards app will let you send one letterpress printed, custom-made card, printed on premium cotton paper.The 4-by-6-inch cards can be made using one of 21 built-in templates from Apple, and then customized with your own photos from your device’s image library, and text you enter yourself. You then select a recipient from your Address Book and Apple does the printing, packaging and mailing for you.
Some available themes include a Thank You card, cards for specific holidays or major life events like a new baby, or postcard-style greetings for travel. One card design can be sent to multiple recipients, if you’re doing invitations or a family Christmas card, and your designs are all saved in Card History within the app to make it easier to resend.
This is the first time that Apple has let you create your own digital goods and then purchase them afterwards, with the intention of sending them as a gift. You have been able to engrave iPods for a while now, which was always a nice personal touch. This takes personalization to a new level for Apple, though.